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Pulse Tech Solutions Pty Ltd has teamed up with marketing communications specialist, JG Marketing Services, to offer Australian companies custom software solutions for business automation, ecommerce for online sales and mobile apps for both B2C and B2B.

Leveraging the 200 …

To say that we have experienced many changes in the last decade is really an understatement. In this digital age, we have experienced all kinds of paradigm shifts especially as far as technology is concerned. I suggest that the most …

Technology has taken over the digital world in a big way. More and more organizations are attracting and engaging audiences using digital technology from online shopping to net banking to artificial Intelligence, machine learning and chatbots. In this increasingly technology-driven …

Blog marketing is an incredibly powerful online tool for driving interest in your business. As mentioned in our last post, we will cover the marketing and marketing communications (marcomms) implications of blogging in this post.

Since our first involvement into …

In a recent blog post, we covered blogging, social media and negative feedback. I was going to put up some thoughts on handling negative feedback as a follow-up post, but instead I’ve decided to go back to basics. Let’s …

When she was at university working on her Communications and Media degree, our youngest daughter,  looked through a copy of my book “Ogilvy on Advertising”. She liked it and, in fact, has asked to keep it. Oh well, there’s one …

Like many efforts in business enterprise, the success (or failure) of any e-commerce business depends on in-depth preparation and thorough planning. The bottom line is that building an e-commerce store is the same as creating a bricks-and-mortar store —you need …

Internet marketing in Sydney is crucial because this aligns with the ways consumers make buying decisions. An online advertising agency helps analyze digital data to research what content a client’s audience likes, what works for them and what does not.The …